Title

"Focus: Marketing" piece on corporate giving, with a focus on the balance betwee

Authors

Jeffrey Bouley

Source

Mainebiz

Date

10-17-2005

Pages

41-43

Abstract

"Focus: Marketing" piece on corporate giving, with a focus on the balance between corporate philanthropy and marketing concerns. Janet Henry, president of the Maine Philanthropy Center, points out that there are often direct financial benefits to giving. With details on corporate giving programs at Barber Foods in Portland, Coffee by Design in Portland, L.L. Bean in Freeport, and Scarborough-based Hannaford Bros. Co.

Subjects

Corporations Charitable contributions

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