Market Shares: Maine’s traditional grocers are squeezed by newcomers
Twenty years ago, 86% of groceries were bought at traditional supermarkets. Today, that number is only 49%, with Walmart, Target, drug stores, and other non-traditional grocery sellers providing ever increasing competition. Hannaford Bros. and Shaw’s will face another challenge with the opening of Massachusetts-based Market Basket in Biddeford expected in July. Consumers are still largely driven by price, but convenience, variety, and services (such as local food sourcing and healthy options) also play a role in shoppers’ decisions. With a sidebar discussing online grocery shopping.
Valigra, Lori, "Market Shares: Maine’s traditional grocers are squeezed by newcomers" (2013). Maine News Index – MaineBiz. 6014.