Dodge's "Search Engine for the Road" advertising campaign included hints that se

Authors

Robert Witkowski

Source

Portland Monthly

Date

11-1-2011

Pages

27, 71

Abstract

Dodge's "Search Engine for the Road" advertising campaign included hints that set up a scavenger hunt across the country to win one of four cars located in different states. The winner followed clues from Portland, Wiscasset, Thomaston, and Rockland that finally led her to a barn in Tenants Harbor where she found her prize, a red 2012 Dodge Journey.

Recommended Citation

Witkowski, Robert, "Dodge's "Search Engine for the Road" advertising campaign included hints that se" (2011). Maine News Index – Portland Monthly. 1690.
https://digitalcommons.portlandlibrary.com/news_portmonthly/1690