The Levinsky family has prevailed in their suit against Wal-Mart. A January 199

Shirley Jacks

Source

Biz

Date

8-1-1996

Pages

1, 6-8

Abstract

The Levinsky family has prevailed in their suit against Wal-Mart. A January 1995 Biz story had remarked on a humorous radio advertisement from Levinsky's clothing store in Portland, claiming to beat Wal-Mart's prices on Dickies work pants. Wal-Mart responded by having its lawyers order Levinsky's to cease and desist, and by calling Levinsky's store "trashy." Levinsky's sued not only because of the defamatory comments, but because the family felt that bad-mouthing a competitor violated the Maine business culture. Related editorial praises Levinsky's 75-year reputation for hard work.

Subjects

Actions and defenses, Levinsky's Inc Portland, Wal-Mart Stores Inc

Full text is not available here. Please contact the Library for a copy of the article.

Share

COinS