How Kemp Goldberg Tickled Verrill Dana's Funny Bone.

Authors

Don Fibich

Source

Mainebiz

Date

10-14-2013

Pages

36-37.

Abstract

"Commentary" piece on the challenges of creating an ad campaign for a law firm and how how Kemp Goldberg rose to the occasion when they were awarded Verrill Dana's marketing and PR business. The ad agency created a campaign that reflects the culture of the law firm, and injects a note of humor.

Subjects

Advertising agencies, Law firms

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