Title

"This Just In" piece on a recent meeting of the Maine Public Relations Council,

Authors

Dave Brady

Source

Portland Phoenix

Date

2-1-2008

Pages

5

Abstract

"This Just In" piece on a recent meeting of the Maine Public Relations Council, held in Portland on January 25. Media professionals gave tips on the best ways to "sell" press releases to news outlets. Journalist Gregg Lagerquist, of WGME 13, said he looks for story ideas with visual impact. Judith Meyer of the Lewiston Sun Journal offered insight about the difference between a free ad and a genuine news story, noting that PR reps often overlook the latter.

Subjects

Maine Public Relations Council

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