Title

"Other Voices" piece on "relationship marketing" by Ron Poitras, a staff member

Authors

Ron Poitras

Source

Maine Times

Date

2-18-1999

Pages

17

Abstract

"Other Voices" piece on "relationship marketing" by Ron Poitras, a staff member of the Hancock County Planning Commission in Ellsworth and teacher of environmental entrepreneurship at the College of the Atlantic in Bar Harbor. There are at least two forms of relationship marketing. One is the rapidly growing movement for local foods, which is being championed by the Maine Organic Farmers and Gardeners Association. Another is "e-commerce" or Internet shopping, which has the potential to make a major difference for businesses in rural areas.

Subjects

Marketing

Full text is not available here. Please contact the Library for a copy of the article.

Share

COinS