Title

"North by East" piece on the furor created when Nabisco quietly dropped its prod

Authors

Source

Down East

Date

7-1-1997

Pages

46-47

Abstract

"North by East" piece on the furor created when Nabisco quietly dropped its production of Pilot Crackers. The outcry resulted in more than 3,500 calls, letters, and e-mails and persuaded the company to bring back the cracker. Supplies have been short because the publicized shortage created many new customers.

Subjects

Crackers

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