Title

Pat Pinto's Tributes company in Portland works with businesses on one-to-one mar

Authors

Source

Biz

Date

1-1-1996

Pages

2

Abstract

Pat Pinto's Tributes company in Portland works with businesses on one-to-one marketing strategies, including gift-giving, that are designed to show appreciation to employees or retain valued customers. She says most companies overspend on customer acquisition and underspend on customer retention.

Subjects

Marketing, Tributes (marketing company)

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