Pat Pinto's Tributes company in Portland works with businesses on one-to-one mar

Authors

    Source

    Biz

    Date

    1-1-1996

    Pages

    2

    Abstract

    Pat Pinto's Tributes company in Portland works with businesses on one-to-one marketing strategies, including gift-giving, that are designed to show appreciation to employees or retain valued customers. She says most companies overspend on customer acquisition and underspend on customer retention.

    Subjects

    Marketing, Tributes (marketing company)

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