The Wild Blueberry Association of North America last month approved a new promot

Authors

Source

Portland Press Herald

Date

5-27-1994

Pages

1C

Abstract

The Wild Blueberry Association of North America last month approved a new promotion plan dubbed "Operation Wild Blueberry," which will include developing a brand image for wild blueberries to be included on products packaged around the world. Wild blueberries are harvested commercially in just one distinctive region, which encompasses Maine and eastern Canada, and nearly all of those harvested go into processed food.

Subjects

Blueberry industry

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