Article on Borealis Press in Surry, which has made a significant impact in the h

Authors

Richard Grant

Source

Down East

Date

12-1-2003

Pages

56-59, 85

Abstract

Article on Borealis Press in Surry, which has made a significant impact in the highly competitive greeting-card business with its unique line of cards that combines offbeat photographs with pithy quotations or observations. In just over a decade, Borealis has grown from a tiny printing and design shop to a company with close to two million dollars in sales. Mark Baldwin, the company's president and chief designer, attributes Borealis' success to a number of factors, including the business acumen of Dee Knisley, his company co-founder and ex-wife. After teaming with graphic designer Rudy de Harak in 1993, sales of the cards grew rapidly, landing the company a deal with national booksellers Barnes & Noble.

Subjects

Borealis Press Surry, Greeting cards, Baldwin, Mark, de Harak, Rudolph, Knisley, Dee

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